Report 5

In your research where did you and those in your group gather supporting materials for your persuasion speech?

Recognize the types of supporting materials you can use for a speech.

Ø Fact – Which of the below is a fact - where would you get your information?

1. there are fifty states in the United States
2. “New UFO Wave Hits Belgium”
3. the best place to live is in Clifton Park
4. the Prime Minister of Australia is John Howard
5. the capital of South Australia is Adelaide
6. the moon is made up of green cheese

Ø Secondary sources and Primary sources

Is the Christian Bible a secondary source or a primary source?

Why?

Is the Information on whitehouse.gov a primary source or secondary?

Ø Statistics

Name eight statistics you have seen lately (such as from sports, news, jobs etc)

Ø Expert opinion

Which of these two sites would you believe? CNN.com or Rinse.com (http://www.rense.com/) Give an example when you would use each of these in a persuasive speech.

1.

2.

Rank the supporting materials you will use in your speech according to how you and those in your group will use them in your speech

	You	1	2	3	4
Fact –
Secondary sources -
Primary sources
Statistics
Expert opinion
Narrative
Narrative probability –
Narrative fidelity –

Further Questions: DO THIS ON YOUR OWN

Using a show that you have watched recently in film or TV – describe one scene and tell whether it has

1. Narrative probability (see pg. 162)

2. Did it have: Narrative fidelity?

Below are notes

Are you using The six building blocks of effective communication

• Unfolding
  Presenting information that is complete, clear and pertinent
• Opening
  Capturing the audience's attention and providing direction
• Envelopment
  Appealing to the audience's interest and personal characteristics
• Tone
  Creating the right mood through words and manner
• Release
  Providing a change of pace to prepare for a strong close
• Thrust
  Using closing words to refocus on the objective and encourage the audience to think, feel or act a certain way

Notes to review whilst planning your speech

Speech rationale

Before writing any speech, write a rationale for the approach you will take to persuading your audience. The primary idea is to explain what choices you have made and how every choice you have made in the speech is designed to overcome audience resistance.

1) Audience identification: Who is your audience? Identify them specifically. You can not have more than one audience, and it must be reasonably concrete.

2) Persuasive goal: What is the status quo? What is the problem with the status quo that you want to address? What change in your audience’s behaviour do you want to achieve? What is your specific proposal that deals with the specific situation?

3) Audience state and resistance: What does your audience want in general? What do they value in life? What makes their job/situation easy/hard? What is their stake in this issue? Why is this situation a problem for them? What reasons do they have for resisting your proposed change?

4) Reasoning and evidence: What evidence and reasoning are you presenting that (a) demonstrates that there is a problem with the status quo, (b) justifies your specific proposal to change the status quo, and (c) specifically deals with your audience’s reasons for resisting you? Lay out every point in the claim-grounds-warrant format (that is, for every point you want to make, you need at least one piece of evidence and a way of linking your evidence to your point).

5) Organisation: How is the material in the speech ordered (e.g. strongest to weakest points, or chronologically, or problem-solution)? How will the way you have ordered the points in your speech overcome resistance?

6) Language: What language choices have you made (e.g.) choice of main descriptive words, rhetorical figures) and how will they overcome resistance?

7) Delivery: What delivery choices have you made that will overcome resistance (e.g. what gestures will you use, what visual aids, what kind of feeling will you deliver the speech with)?